Aruba Certified Expert, ACE Program

Bon Bini (Welcome) to the ACE Program. Specifically designed for our valued travel advisor partners, this educational platform will ensure that our partners have a complete understanding of Aruba and its unique selling points. This interactive program will provide valuable insights and information in creating the best Aruba vacation match for each advisor's clients including accommodations, experiences and activities and how to enjoy the best of what Aruba has to offer.

A module on romance provides beneficial information to help you assist clients thinking of popping the question, planning a bachelor/bachelorette party, looking to make their wedding dreams a reality or planning a honeymoon or special getaway. 


Graduate Benefits

Certificate of graduation as an Aruba Certified Expert

Continuing Education Units for members of The Travel Institute. Go to for details on the certification programs, eligibility for continuing education credits and how to receive these credits following graduation.

On-island discounts at participating restaurants, activities and attractions

Aruba product updates

Sales support from the regional ATA Sales Managers

Incentive/rewards program

What You’ll Learn

    • The many reasons why Aruba enjoys such a high visitor-repeat rate, from its year-round sunny and refreshing weather to its welcoming people
    • The types of interests that attract visitors, including not only beautiful white-sand beaches but also the island’s incredibly diverse culture and cuisines, varied natural landscapes, wildlife, and wellness offerings
    • How to match clients to the best beach areas or with the perfect city stays, and the accommodations available
    • The array of activities above, on and under the water or on land, plus Aruba’s pulsing nightlife
    • Travel opportunities for families
    • How to leverage Aruba’s great offerings for planning wonderful weddings – as well as proposals, bachelor/bachelorette parties, and honeymoons – for a wide range of clients

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