FUNDI, South Africa’s Destination Specialist Program

Well done. You’ve taken the first step of the FUNDI, South Africa’s Destination Specialist Program. In South Africa-speak, the word Fundi (pronounced ‘foon-dee’) comes from the Zulu word ‘umfundi’ which means ‘learner’ and refers to being an expert in a particular field.

This five chapter course will guide you in selling South Africa as a travel destination, as well as give you the tools to secure that booking. Being a FUNDI Specialist affords you an opportunity to know more about South Africa, allowing you to service your clients better and grow your business. The number of US arrivals to South Africa is growings, so you’re well positioned to benefit from this increased interest in the destination.

       Graduate Benefits  
  • Certificate of graduation as a FUNDI, South Africa’s Destination Specialist.
  • Invitation to participate in South African Tourism familiarization trips when applicable and/or our annual trade show held in South Africa – Indaba, with specially priced Indaba fares offered by South African Airways.
  • Inclusion to our successful lead referral system that is designed to generate business for yourself and your company. Once a month, new graduates will automatically receive an invitation from Travel Tribe to sign up for this program benefit.
  • Monthly FUNDI e-newsletter featuring product updates, marketing info and selling tips.
  • Preferred access to order collateral including maps, posters, and brochures.
  • Invitation to South African Tourism hosted events in the US, when available.

How Do You Become a FUNDI,
South Africa’s Destination Specialist?

Register or log-in now and study the chapters on South Africa. The various links, videos and photo montages will also help discover more on the destination. Pass the quiz that follows each chapter. The quizzes are automatically scored, so you’ll know how you’re doing right away and will have the opportunity to go back and correct any mistakes. Once you pass all five quizzes, you will qualify as a FUNDI, South Africa’s Destination Specialist!


For more information on FUNDI, South Africa’s Destination Specialist graduate benefits, contact

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